We are a business performance consultancy

We are a business performance consultancy, specialising in executive leadership, revenue growth, and strategic alignment. By combining these three pillars, we empower organisations to grow responsibly, strategically, and profitably.

Services

Driving Growth, Strategy, and Board Excellence Empowering Leadership with Purpose

Whether driving strategic initiatives, enhancing board performance, or embedding strategy at the core of your operations, we ensure your business thrives in today’s business environment.

Board Advisory

We mentor and coach executive teams to improve performance and governance. With a proven track record in Chair roles, we help boards lead with purpose and drive sustainable, profitable growth.

Growth

We understand all the drivers of business growth. With a strong foundation in sales and the marketing funnel, we know how to scale teams and drive sustainable, profitable growth.

Strategy

A focused growth strategy built on the right markets, a clear plan to win, and a scalable organisation with the leadership, commercial and technical teams needed for the next stage of success.

Why us

Why Full Funnel Works?

Many SMEs and mid-market companies don’t have in-house strategic sales/marketing operations or growth leadership. We bring:

External, objective analysis
A proven framework for strategic review and execution

Hands-on support to design and embed the new way of working

Testimonials

"Full Funnel guided our Executive team on sales and marketing operational development, enhancing processes and embedding best practices for sustainable growth. His expertise in sales, operations, and customer-led solutions was invaluable. I highly recommend Jonathan for Executive, Non-Executive, or Consulting roles and would engage him again."

"Jonathan provided exceptional strategic clarity as Interim Managing Director at Elgin Scott Partners, crafting a strong go-to-market strategy with a detailed implementation plan. His expertise in building high-performance teams, driving revenue, and delivering measurable results makes him an invaluable sales and marketing advisor. I look forward to working with him again."

“AVC worked with Jonathan in 2024 to turbocharge the company’s sales processes and redefine the way we engage with customers. Jonathan is engaging and personable, with a host of stories, and unafraid to call things as they are. We found him a breath of fresh air; his huge commercial experience and acumen were exactly what we needed.”

Our Work

Blogs
June 5, 2025

The Future of Revenue Growth: Why Silos Are Holding You Back

In today’s dynamic market, the demand for consistent, sustainable revenue growth is immense. Yet, too many businesses are still hampered by siloed sales, marketing, and customer success teams. These divisions...

Case Study
January 17, 2025

Digital Innovation Consultancy

Our client had reached a plateau, having exhausted their existing network and struggling to build a new pipeline. Despite achieving multi-million turnover, the company relied heavily on recurring revenue from...

Case Study
November 14, 2024

Media Distribution Organisation

Having established itself into the media distribution market and built a SaaS software solution, our client had reached a point where the existing management had little or no experience of...